Onboarding Specialist

Company Description

About us

Publift is a leading global ad tech company that empowers digital publishers with cutting-edge technology, tools, and services to maximise programmatic revenue across their advertising inventory. We partner with publishers worldwide to optimise their ad operations and drive sustainable revenue growth through innovative solutions and expert support. Publift is part of the Car Sales Group, and we exhibit the following core values in our day to day:

• We're passionate about what we do: Our energy and commitment drive us to deliver great outcomes.
• We think differently: Innovation is at our core. We challenge convention and seek better ways to do things.
• We've got the courage to try new things: We embrace experimentation and learn from failure.
• We collaborate for growth: We believe in the power of teamwork to unlock potential and scale impact.
• We have fun, but we get it done: We balance performance with enjoyment, creating a workplace that's both productive and energising.

Role Overview

Revenue is only realised once a publisher is live and performing. The Onboarding Specialist owns that journey — from the moment a deal is signed through to a publisher generating measurable revenue uplift.

This isn't a handholding role. It's one of the most commercially consequential positions in the business. You'll be part project manager, part solutions consultant, part programmatic analyst — and occasionally part salesperson, persuading a hesitant publisher to adopt a change the data clearly supports. You'll carry a portfolio of active onboards at any time, and you'll care deeply about the speed and quality at which each one closes out.

If you're motivated by winning engagements, moving fast, and seeing a direct line between your work and revenue in the bank, this is the role.

What You'll Do

• Own publisher onboarding end-to-end: from kickoff through technical setup, go-live, and early performance optimisation
• Drive each onboard to completion at pace — identifying and clearing blockers, not waiting for them to resolve themselves
• Analyse publisher performance data to diagnose issues, identify optimisation opportunities, and frame recommendations in commercial terms the client can act on
• Configure and audit ad setups across GAM, header bidding, and Fuse.js — with an eye on yield, not just technical correctness
• Educate publishers using data, benchmarks, and comparable site performance to build confidence in recommended changes
• Run structured experiments (A/B and multivariant tests) and communicate outcomes clearly — internally and to the client
• Coordinate across Sales, FIT, Yield, and Engineering to unblock issues and keep onboards moving
• Maintain accurate project records and proactively communicate status — no surprises for the client or the team
• Contribute ideas and observations that improve how the team onboards at scale

Who You Are

Required:

• 3+ years in a client-facing delivery role — onboarding, implementation, technical account management, or professional services
• Comfortable with data: you can interrogate a dataset, identify what's driving a trend, and present the finding to a client without losing them
• Some familiarity with web concepts — you don't need to be a developer, but you need to understand how a webpage works
• Strong project management instincts — you track your own work, flag risk early, and close things out
• Full work rights in Ireland (Irish/EU citizen or Stamp 4 holder)

Strongly valued:

• Experience in programmatic advertising, ad technology, or digital media — agency, publisher, or platform side
• Familiarity with Google Ad Manager (GAM), SSPs, or header bidding concepts
• Background in adjacent technical fields where the skills transfer: marketing technology implementation, digital analytics, SaaS onboarding
• Commercial instinct — you think about the client's revenue outcome, not just task completion
• Competitive streak — you want to close onboards, hit targets, and see the number move

Additional information

A few other things we want to let you know about...

Publift is an equal opportunity employer who prides themselves on fostering a diverse and inclusive workplace. We encourage everyone of all ages, genders and backgrounds to apply. If you’re a candidate with a disability or you’ll need some adjustments to be at your best, let us know how we can provide you with additional support.

We believe work satisfaction comes from two things: working in an unbelievably great team and solving customer problems that matter.

Our flat organisation structure allows us to be nimble and innovative to drive both customer and personal growth.

We know how important keeping that balance between work/life is and have a range of flexible working options on offer, including part time. We are open to this conversation during our recruitment process if you want to know more just ask!